Fashion Focus

What are you wearing? I am wearing a black romper probably from Kohl’s as well as my fun little shoes. My black boots are from Kohl’s. My earrings, these are super old. I got from a little boutique ...

The Power of the Scrunchie

Popular hairdos of the 1980s can sometimes seem a little cringey in retrospect. From long mullets and poofy perms to frizzy crimped locks and hairspray up the wazoo, it can be tough ...

Stitching for the Stars

Erin Hogan-Braker was calm as could be, snacking on a slice of chocolate chip banana bread and sipping coffee at Acoustic Cafe in Menomonie. Her phone, on the other hand, was ...

Fashion Focus, Fall 2018

We scoured a few local hotspots for the most fashion-forward individuals we could find to talk about their unique style ...

Always in Fashion

A uniform indicates occupation. A pair of running shoes communicates athleticism. Accessories show attention to detail, and a tear in the knee suggests an active lifestyle ...

Fashion Focus

We scoured a few local hotspots for the most fashion-forward individuals we could find to talk about their unique style.

Cold One and a Cut

I sat down in the barber chair after what felt like a long day at work, and heard, “would you like a beer?” Heck yea! Martha Benitez is bringing a new grooming sensation to the Chippewa Valley ...

Flair for Your Hair

Do you need help taming your hair? Well, you’re in luck – there’s a local line of men’s hair products coming out called Chip’s High Maintenance, and it’s sure to do just the trick. Chip’s High Maintenance is ...

Red's Dresses to Impress

Red’s Mercantile, a locally owned boutique in Eau Claire that offers a variety high-quality, American-made household items, is expanding its offering to women’s clothing and footwear ...

The Right Night Out

It might sound odd to have a small fashion boutique in the center of a large, box-store mall, but that didn’t stop Kim and Adam Verheyden from going outside the box to open ...

Transform Your Look ... for Good

It’s been said that the average woman spends about an hour a day doing her hair and makeup, so it’s no surprise that time-saving permanent ...

Formal Thinking, Casual Approach

Casual Ore Formal occupies a studio as bright and cheery as the business’ punny name. In the showroom there you’ll find both daily wear jewelry and examples of top-shelf pieces, all done under the hand of Elizabeth Griggs, a highly trained, committed, and enthusiastic artist ...

Passion for Fashion

New York, Paris, Milan … Menomonie? The juxtaposition of the small western Wisconsin city with the international capitals of fashion isn’t as unusual as it first appears. Menomonie’s UW-Stout is home to a highly regarded Apparel Design and Development Program, which hones students’ technical and creative skills ...

Style on a Budget

A few years ago, I took my first leap toward a more eco-friendly closet, and I’ve been leaping ever since. There is something magical about giving new life to gently used clothes that may have otherwise ended up at the landfill. Of course, it helps to live in the Chippewa Valley, which has more than 20 thrifty shops ...