It’s Time To Start Asking The Big Questions
Icon Realty and brokerage assists with buying and selling your home & offers accessible entry points into the real estate market
“Buying your first house is a huge adult moment,” Katherine Lillie, the founder of Icon Realty, the brokerage, said. “(As agents) we are meeting these folks as individuals, tapping into what their lifestyles are like, (and) what they are wanting to envision for their future.”
As the real estate agency and brokerage continues to grow following its official launch earlier this year, Lillie and her team of agents support clients with both buying and selling properties.
Whether a client would like to approach both processes individually or in tandem, she recognizes that locals are interested in making intentional changes – and celebrate – the beginnings of their new chapters in life.
“As it relates to buying and selling, I love creating connections with people so that conversations like this feel safer,” Lillie said. “You want to make sure you do it right, and what a scary moment if you don't feel like you have people to connect with or reach out to or answer questions.”
Icon Realty provides a structured, step-by-step process designed to help you transition into your next “forever home,” whether you are buying, selling, or managing both simultaneously.
The first, and most important step, Lillie believes is not being afraid to ask the right – or wrong – questions.
“How are buyers, sellers and potential clients in general supposed to know that (home ownership is) realistic for them, if they don’t start the conversation,” Lillie said. “As people are asking questions, they gain more knowledge, more insight, more confidence, and more clarity.”
If you are buying or selling a home, it’s important to begin the process with a trusted team – which at Icon Realty, will always include a real estate agent and a lender. In those initial consultations, clients can determine their priorities – such as specific needs, budget limits, desired timelines, neighborhoods, house size, outdoor space and more.
Icon Realty and brokerage offers buyer and seller strategy sessions, to discuss these processes in-depth and build confidence for clients from all walks of life.
Then, as Lillie puts it, the manifestation of your next chapter truly begins! Once committed, Icon Realty sets up property searches and clients can look for the right house through showings and open houses. When the right house is found, Icon Realty helps strategize the offer, with intentional and holistic guidance at the center of their mission.
With each new step – all the way to post-acceptance of a new home or a sale – Icon Realty provides trusted recommendations to ensure all dreams and desires are met, at a comfortable pace for the client.
“The home we live in (is) the root of everything in our lifestyle, and how we operate,” Lillie said. “There are so many aspects that impact our lives, based on where we live. That’s one reason why real estate is important.”
Icon Realty and brokerage not only offers strategy sessions and client services; the business continues to invest in its local business partnerships and promote the values of real estate through community events.
At 5:30pm on May 6 inside The Eclective (403 Water St. Eau Claire), Lillie will host a new – free-to-attend – workshop: “Next Chapter Real Estate: a clear strategy for buying and selling at the same time.” There will be space to ask questions and meet new community members – both in a group and one-on-one, she shared.
Attendees are encouraged to show up as they are with an open mind; snacks and light networking will kickoff the event, with Lillie's class beginning at 6pm.
“The obvious way to help uplift the Eau Claire community is to help with real estate needs,” Lillie said. “The second part of it though, is what other businesses are out there that people need to know about?”
As you or a loved one navigates the next “adult moment” in life – a new home, new milestones, and even more new questions – Lillie and the Icon Realty team are ready to guide you. They bring both heart and experience to every step of this journey.
For more information on Icon Realty, or to schedule a consultation with Katherine Lillie, visit iconrealtywi.com online or @klillietheicon through social media.
Icon Realty
Phone: (715) 781-9248
Website: iconrealtywi.com
Instagram: @klillietheicon
