Explore Your Forever Home In The Valley

Icon Realty honors the values within and beyond your front door, with new additions to the team

Volume One Partner Content

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A 'WE' THING. Since the initial launch of Icon Realty, owner and founder Katherine Lillie (center) has continued to grow her intentional real estate agency and brokerage. With the addition two new real estate agents – Ryan Steines (left) and Taylor Weiss (right) – the now trio has its eyes set for summertime exploration in what makes the Chippewa Valley a great place to live. (Photo by Austin Bower)

While the warmer months offer a unique experience for every resident of the Chippewa Valley, we can all share a common appreciation for the ways summertime brings new places to explore and fresh opportunities.

With just five months since launch, Icon Realty has also explored new possibilities and connections – all centered around the people who make this region special.

In the past month, Katherine Lillie – the founder of Icon Realty – has welcomed two new “iconic” real estate agents to her pool of talents: Ryan Steines and Taylor Weiss.

Not only does this expansion strengthen the capacity of Icon Realty’s services, it offers the chance for other locals to “get-to-know” the brokerage’s community-centered approaches to real estate.

“There is more capacity to help more people,” Lillie said. “Ryan and Taylor joining were expansion moments; we are leaning into this idea of exploration.”

Weiss, a dual-content creator, small business owner – of Eaum Yoga + Fitness in Eau Claire – and real estate agent has been working in this industry for six-plus years. At Icon Realty, she envisions local, modern, strategic and creative connections in her partnerships with clients.

Steines, who equally possesses a diverse background – from experience as a firefighter and paramedic, to woodworking among other talents – brings his ability to understand human psychology, value and sales trends, and attention to detail as key contributions to Icon Realty.

“Is the summer not the best time to explore Eau Claire? Clients are using the summer to prep (and) part of that prep is figuring out where they want to live.” –Katherine Lillie, Icon Realty

“I love being able to lead and grow this business – and I’m just so grateful that there are enough people in our community that resonate with (Icon Realty) that I can just try different creative things,” Lillie said. “This isn’t just me anymore, it’s a ‘we’ type of thing.”

Both Weiss and Steines have already expanded Icon Realty’s reach outside of the Eau Claire area – into the pockets of the Chippewa Valley that spotlight the stories found within historic homes, scenic overlooks and more.

As prospective buyers and sellers are looking at the summertime market in real estate, Lillie and Icon Realty celebrate this time as an opportunity to determine what your goals are in homeownership.

For buyers, the summertime can become more advantageous to purchase your next home; while there are less listings available, the competition between buyers reduces significantly.

Furthermore, she suggests using the summer to explore different neighborhoods and discover your own priorities, such as walkability to the summer concert series in the park or desire for more outdoor space.

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Katherine Lillie, founder of Icon Realty, pictured above. (Photo by Austin Bower)

“Is the summer not the best time to explore Eau Claire? Clients are using the summer to prep (and) part of that prep is figuring out where they want to live,” Lillie said. “If you need to be walkable to the farmers market, that has a very specific radius and very specific neighborhoods.”

Summer offers a calm period, Lillie added, where Icon Realty staffers can address the pre-listing needs of each client with patience and care. She noted, “Summer is the easiest time – weather wise – to do any home maintenance before hitting the fall market.”

Whether you seek to dive into the abundance of seasonal events which flourish across the Chippewa Valley – or you are ready to embark on the path toward finding your forever home – Icon Realty maintains a focus on discovery and purposeful connection.

Together, Lillie, Weiss and Steines honor the values that reside both within and beyond your front door.


For more information on Icon Realty and to schedule a consultation with Katherine Lillie, Ryan Steines or Taylor Weiss, visit iconrealtywi.com online or @klillietheicon through social media.

Icon Realty

Phone: (715) 781-9248

Website: iconrealtywi.com

Instagram: @klillietheicon

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