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CBD-infused products are everywhere: coffee, soda, gummies, and even cookies. Adding CBD, the non-psychoactive compound in hemp, to beauty products seems like a logical next step, but what exactly does CBD do for your skin? “It doesn’t stop aging. It helps us to age gracefully,” explains Chris Buske, owner of Wonders of Nature in Eau Claire.

According to Your CBD Store owner Melissa Bellovary, CBD is beneficial to the skin because of its anti-inflammatory properties, which can soothe the skin.

The desire for effective beauty products made from natural ingredients is part of a larger, national trend. CBD is no longer considered a fringe or questionable ingredient, thanks to consumer education. CBD is unique in the beauty industry in that it also has pain-relieving properties, a plus for anyone with a painful or irritating skin condition.

Local CBD retailers are already stocked with various CBD-infused beauty items. Wonders of Nature in Eau Claire carries a handful of CBD beauty products that are all made in-house by Buske himself. He teamed up with a local esthetician to brainstorm base formulas for his moisturizing Sunrise and Sunset serums. The biggest difference between the two serums are the essential oils. Sunrise contains invigorating bergamot, sandalwood, and orange, while Sunset has calming vanilla, lavender, and pomegranate. The serums work, in part, by trapping moisture and keeping the skin from dehydrating.

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It doesn’t stop aging. It helps us to age gracefully.

CHRIS BUSKE

wonders of nature, eau claire

Chris Buske at Wonders of Nature, 416 S Barstow St. (Photo by Andrea Paulseth)

People may associate serums with more mature skin – preventing wrinkles or signs of aging. However, Buske’s serums can be beneficial for all ages. His teenage daughter says that it’s the only product that works for clearing up her acne.

If you are curious about the benefits of CBD as a beauty product but already have beauty products you love, you can add CBD oil to your favorite facial serum, cream, or lotion to try it out.

Your CBD Store in Eau Claire also carries a variety of beauty products. While owner Melissa Bellovary says that most customers first come in for edibles and ingestible products, many end up gravitating toward the lotions, bath bombs, lip balms, and serums. When asked what beauty product is the bestseller, Bellovary immediately answers, “The collagen face cream.”

Your CBD Store carries the SunFlora line of beauty products. For anyone seeking a low-cost, low-commitment way to try a CBD beauty product, one of their bath bombs or cucumber mint body lotions is the answer, according to Bellovary.

Wonders of Nature’s personal care line recently expanded to include a CBD-infused intimate oil. Also made in house, this product contains food-grade ingredients like coconut-based MCT oil and is pH balanced. When applied 10 to 15 minutes prior to sex, the oil may help alleviate painful intercourse.

For more information on CBD beauty products, check out Your CBD Store at facebook.com/YourCBDStoreEauClaireWI or Wonders of Nature at facebook.com/wondersofnaturehemp.