Downtown Eau Claire has you double-covered for any ice cream cravings that might come about starting Memorial Day Weekend with the grand opening of Olson’s Ice Cream at their new location in Haymarket Plaza, 80 S Barstow St. The party will begin with a ribbon-cutting Friday at 11am, followed by public tours and the serving of sweet treats.

Over Memorial Day weekend, Saturday through Monday from 1-5pm, Olson’s will offer free trolley rides for customers through downtown as part of the festivities.

Olson’s original location, which has been scooping up homemade desserts out of 611 N Bridge St. in Chippewa Falls since 1944, also serves deli lunches Monday-Saturday.  But the Eau Claire location is slated to offer even more. Visitors can expect breakfast and lunch items, baked goods, and a new line of waffle-based desserts. They will also offer caffeinated concoctions brewed with Wisconsin-roasted Collevtivo Coffee.  The new location is expected to provide 25 new jobs to the downtown area.

"We are excited to be part of the Eau Claire Community and the wonderful downtown area,” Olson’s co-owner Jeremy Hunt, said. "We look forward to building many more long-term relationships in Eau Claire and providing a place where memories are created with family and friends, just like we have for 75 years.”