And the hits keep coming. Just last week we mentioned two different Wisconsin magazines featuring Eau Claire as a travel destination, and today we have the Milwaukee Journal Sentinel (with one of the lengthiest pieces we've seen) highlighting Eau Claire as "one of Wisconsin's most underrated getaways."

The article features a bunch of photos from around the area and even a video interviewing Volume One owner/Oxbow Hotel co-owner Nick Meyer.

The piece, as usual, mentions Justin Vernon and the Eaux Claires festival, but it also spends a ton of sentences on local attractions such as our rivers and trails; The Informalist; The Dive; Lazy Monk Brewing; The Brewing Project; The Firehouse; Phoenix, Owen, and Carson Parks; Clancy's; JAMF Software; Justin Green of Toy Car Studios; Big Falls County Park; The Devil's Punchbowl; Lucette Brewing; Lake Wissota; Leinenkugel's; and The Oxbow Hotel and The Lakely. And more. 

And as we mentioned last week, these kinds of articles (like this one and this one and this one) have been popping up more and more – and there's sure to be more on the way.

ALSO: Check out the Milwaukee Journal Sentinel's companion piece Trip Tips: Things to do in Eau Claire and Chippewa Falls.