Crunching the Numbers | June 30, 2022
notable stats + figures about tourism in the Chippewa Valley
$299M
Amount of direct visitor spending in Eau Claire County in 2021, according to data compiled by Travel Wisconsin.
28.8%
Percentage increase in direct visitor spending in the county between 2020, the low point of the pandemic, and 2021. Statewide, the increase was 31.1%.
3,728
Estimate number of jobs in Eau Claire Country attributed to the tourism economy.
$27.4M
Estimated mount of state and local taxes generated by tourism in Eau Claire County last year.
1 in 21
Share of Wisconsin jobs sustained by tourism. The industry had a total estimated economic impact of $20.9 billion last year alone.
Source: Travel Wisconsin