Van Plan Wins Latest Startup 48 Competition

event gives entrepreneurs 48 hours to make and pitch a plan

V1 Staff |

AND THE WINNER IS. A team calling themselves
AND THE WINNER IS. A team calling themselves "Over the Loam" won the 2021 Startup 48 business plan competition in Eau Claire.

A group of students from the UW-Eau Claire Entrepreneur Program were chosen as the winning team of this year’s Startup 48, a weekend-long business plan competition held in Eau Claire.

On Oct. 17, the team – dubbed Over the Loam – pitched their winning idea to judges: selling “four-season renovated teardrop campers and vans to fill the market demand to adults who want to travel in comfort and live the ‘van life,’ ” a media release said.

That weekend saw 37 individuals gather at the WIN Technology office in Eau Claire for the competition. After hearing 60-second business idea pitches Friday night, participants formed six teams, each of which worked all weekend to create business models, verify market needs, and find the value proposition that will attract potential customers. The teams made their final pitches to a panel of local judges at the end of the weekend.

The Over the Loam team has qualified to advance to the Wisconsin Big Idea Tournament, a statewide pitch competition where they will vie for startup capital of up to $25,000.

Learn more at www.Startup48.co.

Here’s a look at the winning pitch from Over the Loam: