Citywide April Fools Day Pillow Fight Returns!

On Saturday, April 1, 2017 Volume One will revive its citywide April Fools’ Day Pillow Fight in downtown Eau Claire, Wis. The huge community pillowfight used to be an annual tradition, held each April 1 from 2006 through 2012 until the squishy brawl went on indefinite hiatus.

So what exactly is the event? It’s "Five Minutes of Feathery Fury" – a short but lively celebration of foolishness, by which we mean a giant, five-minute pillow fight with the entire city invited. To participate, people can just show up in the Oxbow Hotel's courtyard (a little early) with a nice, fluffy pillow. After a few announcements, at precisely 4pm, a whistle will blow. That’s the signal to start a-swinging (or people can just come to watch the fun, and many do). So grab a pillow, some friends, and get ready for some soft, feathery combat!


WHAT: V1’s April Fools’ Day Pillow Fight 2017
WHEN: Saturday, April 1, 2017 • 4pm, sharp
WHERE: Oxbow Hotel courtyard, at the corner of Galloway and Farwell Streets in downtown Eau Claire
PARKING: North Barstow Parking Ramp or surrounding lots
WHO: Families, Friends and Neighbors – the more people the better!
WHY: A celebration of a great American holiday


After the fight, we're giving away prizes for the following ...

• Best Individual Costume/Spirit/Pillow Fight Gear/Etc.:
  Free Overnight Stay at The Oxbow Hotel

• Best Team Costume/Spirit/Gear/Etc.:
  $50 Gift Card to The Lakely

• Best Pillow Case:
  $20 Local Store Gift Card


• DO take off any glasses or any sort of headgear
• DO pick on people your own size and don’t try to hurt them
• Do NOT swing at people WITHOUT pillows or WITH cameras
• Do NOT be stupid and ruin this for everybody


Anyone who participates in the pillow fight does so at their OWN RISK. Volume One, the Oxbow Hotel, or any other affiliated party are not responsible in the unlikely occurrence of personal injury or wounded pride. If you do not wish to assume your own risk, then you must leave the premises. NOT leaving signifies you accept your own responsibility and are ready for some feathery fury.

Ye Olde Media Coverage

Apr 1, 2010 - WQOW - Feathers fly in Eau Claire annual pillow fight
Mar 30, 2010 - WQOW - Massive pillow fight coming
Apr 1, 2009 - WEAU - April Fools Day Results in Pranks All Over the Area
Apr 1, 2009 - WQOW - Volume One April Fool's Pillow Fight
Mar 24, 2009 - WQOW - Residents Prepare for 4th Annual Pillow Fight
Apr 1, 2007 - WEAU - Downtown Eau Claire Hosts Massive Pillow Fight
Apr 1, 2006 - WEAU - April Fools Day Pillow Fight

5 Great Costumed Groups in Local Pillow Fight History

Thu. Mar. 31st, 2016

V1 Staff

Volume One's annual April Fool's Day Pillow Fight may now be nothing more than memories (as our last one was in 2012), but we can still look back over the fluffy attacks. Here are some of the greatest group costumes from over the years.

Tuesday, Apr. 3, 2012

2012 April Fool's Day Pillow Fight Helmet Cam!

At Volume One's 2012 April Fools' Pillow Fight, V1 Listings Editor Tyler Griggs strapped a camera to his helmet to capture the action. Now you can pretend you were there. Or if you were, pretend you're hitting yourself with feathery fury. Special th

April Fools Day Pillow Fight 2012

photos by Andrea Paulseth

41photos »

The 2012 Installment of Volume One's citywide April Fools Day Pillow Fight went down on Sunday, April 1 on the corner of Madison & Forest Streets in Eau Claire, Wis. A great time was had by all. Except the pillows.

Pillow Fights of Old