1st Place: Lasker Jewelers
2nd Place: Eric’s Diamonds & Fine Jewlery
3rd Place: Williams Diamond Center

All of your favorite local jewelers peddle an array of sparkly, shiny objects, from ankle bracelets to tiaras, but diamonds are on most people’s mind – and the Chippewa Valley has no shortage. Lasker Jewelers (3705 Oakwood Mall Dr.) is your No. 1 pick for the clear, caraty goodness, with their massive stone-faced store nestled next door to Oakwood Mall. Taking second place in local bling flinging is Eric’s Diamonds & Fine Jewelry (111N. Bridge St., Chippewa Falls). They’ve been selling engagement rings and the like right in downtown Chippewa Falls since 1990. Known for their disarming Midwestern friendliness, Williams Diamond Center (2823 London Road # 4) grabbed third place. – Mike Paulus