Car Culture

Car lovers all over the Chippewa Valley are a rare breed. They're passionate enough to invest their lives into their cars (or their collections of cars). They preserve history, honor the future, and respect each other as a community. This section highlights all the crazy car clubs and the spirit behind their passion. Get behind the wheel, turn the key, and let it rev! Enjoy!

The Wisco Four-Way

My daughter’s boyfriend was telling me a story the other day. In the middle, he used the phrase “A Wisconsin Four-Way.” I think from my furrowed brow he sensed I’d jumped to the wrong conclusion and quickly ...

10 Maintenance Musts

I’m the last person you’d want to text in the middle of the night to help when your car has broken down. Mechanical, I’m not. Know, though, that your car might not have broken down had you taken the energy ...

Salty, but Safe: Keeping roads passable through winter

Now that we’re climbing out of the throes of winter and the roads are clearing up, we can reflect on surviving another several months of icy highways, thanks in great part to county highway departments. In Eau ...

A Classic Love Story: Local finds classic car that brought his parents together

“Can anyone really fall in love in seven days?” Rick Payton questioned when asked whether his parents, who married just one week after meeting, loved each other at the time. He sat in one of the red-and-chrome ...

A Passion - Not a Hobby

A car might be just a car to some people, something to get them to work, to home, and to places in-between, but to the president of the Wisconsin Car Enthusiast Club, Alex Martinez, cars ...

Volume One Magazine

Car Culture

Car lovers all over the Chippewa Valley are a rare breed.

More Articles

The Wisco Four-Way

10 Maintenance Musts

Salty, but Safe: Keeping roads passable through winter

A Classic Love Story: Local finds classic car that brought his parents together

A Passion - Not a Hobby

All Articles »

Get Involved

Get in Touch

Follow Us

At Volume One

Our Services

Advertise with V1

Video Work

Partner Content

Volume One Events

Our Publications

Yearly Local Guides

Yearly Things We Do