At the end of 2010, Syse performed with Philadelphia-based hip hop duo Chiddy Bang, and, shortly after, released his first album Nightlife in the Northwoods.
“After the release, I was contacted by a music label based out of Chicago that wanted to pick me up,” he says. “We talked logistics, and it seemed like a really good fit. They gave me the tools to start building up a larger fan base.”
Then, Syse released one of his favorite tracks, Ghosts on a G6 – a mash-up of Far East Movement’s Like a G6 and a Deadmau5 track, which reached over 100,000 hits in three days and increased – as if it were even possible – his online popularity. His Facebook page, for the record, has more than 60,000 “likes.”
Touring followed, including a trip to SWSW and more mash-up producing. Which brings us to the countdown of his sophomore album release.
“(Lift Off) will be 16 tracks – nine of them already released, and the rest brand new, including an edit from a pre-existing track,” he says. “I think it’s a really good balance of what I’ve come from and what I sound like now. It’s over an hour, and all the songs are transitioned into each other, so it feels like one single track.”
When choosing what songs to sample, he likes to take what’s popular at the moment and mix it with a lesser known genre, like electronic or dubstep, and create a product that complements all the artists involved. “I like to keep people on their toes when they’re listening.”
Now a UW-Eau Claire alumna, he says he’s fully focused on staying with music. With his songs on the rise, foot in the industry door, and record set to drop, the only direction to go is up.
As the legendary Jay-Z quote goes: I’m not a businessman. I’m a business, man.
“I’m very happy with where I’m at right now – I never expected to be doing music when I went into college,” he says. “This has gotten to a point where I’m confident and know I’ll be successful in the long run. The connections I’ve made will help me pursue what I want to do in the music industry. I’m having the time of my life.”