DNR to offer you all-new,
all-ugly wildlife license plates

Mike Paulus |

As you know, if there’s one thing Wisconsinites love above all else, it’s beer cheese hunting deer the Packers lefse liberty protecting endangered animal species. It’s just in our blood. That’s why so many of us are driving around with a little gray wolf on our license plates. The extra money we pay for those plates goes directly to the DNR so they can help defend our state’s many fine animals that are less than successful at staying alive.

But even the largest lovers of endangered species must admit – them wolf plates are played out (yo). Well, starting in 2010, you’ll have another option. And the DNR wants us to help choose what animal they’re gonna slap on the optional license plates. According to JSOnline, the DNR only made about $387,542 off the wolf plates last year, and they’re really looking to give their finances a jolt in the arm. So they have a little poll set up to make sure they offer something popular …

  • … four other license plates are under consideration that feature an Eastern bluebird, great blue heron, red-headed woodpecker and, of course, the American badger. All of the plates depict the diversity of state wildlife.
  • The Department of Natural Resources is asking the public to weigh in on which ones they like. People can vote online until Oct. 19 at dnr.wi.gov/. Click on the button for "new license plate designs.” The DNR and the state Department of Transportation will make the final pick.

So go vote! Animals on the brink of extinction aside, those plate designs are ugly. Don’t worry, you’ll still be able to get plates with the little gray wolf on them (as a species, they’re still hanging in there!) Both special plate options will cost $25 extra, all of which goes to the DNR.