Wisconsin no longer film industry darling, but hey, we still make cheese

Mike Paulus |

OK, more Film Wisconsin news. Proponents of the state’s incentives program for filmmakers are saying that while we’ve been bantering over what to do with the program, potentially lucrative films and television shows have been looking elsewhere, assuming the party’s over in Wisconsin. If Governor Doyle had his way, the incentives program would swapped for (limited) grants and changes would be made retroactive to Jan. 1. To recap what’s been going on, here’s JSOnline ...

  • Doyle argues the current program, which has no cap, is flawed because the $5 million NBC Universal spent here on the Johnny Depp movie "Public Enemies" was all but wiped out by the $4.6 million in tax credits the state provided the production. The film industry says the company spent nearly $7.5 million here on the film about 1930s gangster John Dillinger. ...
  • Film Wisconsin says the success of the incentive program goes beyond "Public Enemies." Eight films were shot in Wisconsin last year, as were 16 television programs, three national commercials and two video games.

The article points out that a film called Nephilim qualified for $794,000 in incentives but decided against Wisconsin after Doyle said he wanted to stop the program. The film’s Wikipedia page is a tad outdated, still referencing Wisconsin as the shooting locale.

And apparently, a CBS show called “The Good Wife” (staring Julianna Margulies) had strongly considered Wisconsin but a “request for notice that the incentives were still in effect” did not come soon enough, so they moved shooting the show’s pilot to Vancouver. (That’s in Canada!). If CBS would have picked up the show for a full season, they would have spent $30 million over 13 episodes.